Purpose

Increase the cancer survival rate

We aim to increase the global cancer survival rate, one playful mind at a time. Studies show that playing an active role in your own healing has beneficial effects on your well-being, resilience and positive cancer outcome.

We create tools and stimulus to empower people to achieve this: Both people facing cancer, and their many supporters and loved ones.

We’re on a mission to change the way the world views and deals with cancer. Our growing list of partners, collaborators and global platforms attest to our commitment and medically supported approach. Join our purpose as we generate and build a powerful bank of content, information, mobile apps and other sneaky tricks to help people engage with their cancer in a positive immune boosting way.